APPLIANCES SEE BIG BOOST FROM BLACK FRIDAY

By Wares December 02, 2016 Industry news

Black Friday comes to New Zealand with appliance spending seeing a big boost compared to 2015, according to BNZ Marketview stats.

The weekly stats from BNZ Marketview have spending for the week ending 27 November +2.6% on last year, with transactions seeing similar growth.

But it's the spending on Black Friday (November 25) that's of most interest this week.

Here, total consumer spending was +5.8% by value over 2015, with transactions +4.6%.

Appliances and Department Stores saw the highest growth on the day, with spending +29.3% and +18.6% respectively.

Department stores looked to have attracted more customers, with transactions +15%, while appliance stores saw transactions grow +6.8%, indicating consumers were buying bigger ticket items at these stores.

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